This is COOL! (and yeah, we know it’s not really cool to say cool, but this just is!)
Square on Pinterest (two of our faves) is a great role model to consider in creating your salon or stylist plan and presence on Pinterest.
Here are some ideas to think about for your boards:
Our Salon Clients (instead of Square merchants – you can make this more lifestyle and personal than in salon, or local business’ you love that your clients own, or both)
Our Salon in Action (clients experiencing the salon, interacting with the team, before & afters)
Our Town (local cool pics or stylists and the salon involved in your community)
Our Salon Life (your team in action in the salon, salon videos (or videos our salon loves), curation of product videos, fashion news and how to’s)
Our Story (your salon history and “promise” in pictures)
Our Products (and services – you all know how to make that one shine for sure)
Pinterest is the third largest (and growing) social site; it is visited primarily by women (70%) who have an average family income of $100,000+, a prime demographic for prospective clients. Pinterest offers a great place to anchor and curate content for Facebook – and is FUN to engage with as both a business and as a consumer.
How are you using Pinterest to enchant & engage clients? If you’ve yet to start, what are you waiting for?
We love this article about how our fave credit card processor for indie’s (like us!) is using Pinterest to promote their business by sharing real stories and engaging current and future clients.
