“Do not wait; the time will never be ‘just right’. Start where you stand, and work with whatever tools you may have at your command, and better tools will be found as you go along.”
Napoleon Hill
Meet Danielle Valiente, a super passionate salon owner, stylist, Paul Mitchell educator and blogger taking the social space by storm to get closer to her goals and dreams. Danielle is such a great example of delivering value through engaging content on social platforms and as she adds value, she is getting the attention of the likes of eHow and Lucky Magazine. Danielle took some time out of her super busy schedule to share her thoughts on how she is using the social web to empower herself and her community. Enjoy.
Nina: What are your current goals as a salon owner/session stylist, etc?
Danielle: My current goals as a salon owner are to continue building our brand and salon team. I set goals every year and work hard to reach them. As a session stylist, my goals are to continue to grow my portfolio, my contributions to Lucky Magazine and my video blogging.
Nina: Which social platform are you focusing on to reach that goal?
Danielle: Do I have to pick 1? Currently I use: Facebook, Instagram, Twitter and YouTube as my main platforms. They each offer a little something different for reaching my audience.
Nina: Why those platforms?
Danielle: I’m focusing right now on building my YouTube presence. I love sharing education and information with people, so I’m using YouTube to bring my blogging education to life.
Nina: How did those platforms help you get closer to your goal?
Danielle: Currently I am one of Demand Media and eHows video talent. Every few months I create a series of how to videos that help hair stylists and the general public learn to do specific techniques related to hair styling.
Nina: What have the results been?
Danielle: eHow just added me to their YouTube page and within that day I already had hundreds of views.
Connect with Danielle on the social web and see all the cool stuff she is doing to build her brand.
