Let’s Catch Up: Creative Slumps, Content Creation, Seeking Context 


In this episode, Nina shares some thoughts about creative slumps in content creation including a process to work through your slump. We talk about the importance of genuine connections and the struggle with passive content consumption, the difference between creating content for marketing your business and influencers who create content as a business, and the need for a periodic reset to find inspiration, value, and back into your rhythm. We also touch on the importance of seeking context in the online space. You can find Passion Squared on the socials here and the web here. Thank you for listening! 

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Your experience matters. We would be so grateful if you shared your experience with our podcast by leaving a review wherever you enjoy your podcasts so others can discover it. It matters to us, and so do you. Thank you- Nina

The Year of Perspective for The Salon Industry: Adapting to New Salon Realities

In this episode, Nina revisits the January 2024 episode on perspective for the salon industry and reflects on significant global and consumer trends impacting the salon industry from 2023 to 2024, emphasizing the importance of providing care, building trust, and creating value for salon clients. We dive into topics ranging from customer psychology and economic factors to specific salon industry trends such as the skinification of hair. Nina highlights the need for businesses to adapt to consumer behaviors, improve salon client experiences, and stay focused on the fundamentals of growing your salon business, focusing on lifetime client value and the importance of clear communication and consistent experiences, online and off, and strategies to retain clients, manage prices, and realign business practices, concluding with advice on focusing on fundamental values and avoiding the distraction of online discourse. You can find Passion Squared on the socials here and here, and Creating Your Awesome Brand, a complete course for beauty professionals here. Thank you so much for listening!

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Your experience matters. We would be so grateful if you shared your experience with our podcast by leaving a review wherever you enjoy your podcasts so others can discover it. It matters to us, and so do you. Thank you- Nina

Salon Owner Insights: Danielle Green of Radically Curly Salon

In this episode, Danielle Green, the owner, and creator of Radically Curly Salon, an employment based salon in Las Vegas returns to the pod. We discuss Danielle’s recent move to a large salon from a quad salon suite, to accommodate her growing clientele and team. Danielle shares the journey and motivations behind creating the Radically Curly Salon brand, which focuses on celebrating all natural textures of hair. Danielle also discusses her wisdom and insights from the build-out of the new Radically Curly location including the importance of external support systems like a business attorney and CPA, and the challenges and rewards of transitioning to a larger space. We also discussed marketing strategies, client referrals, self-care practices, and maintaining healthy boundaries as an entrepreneur. You can find Radically Curly Salon on the socials here and here, on the web here. Thank you Danielle for sharing your wisdom, again, with us! And thank you to our listeners for being here. We love you!

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Your experience matters. We would be so grateful if you shared your experience with our podcast by leaving a review wherever you enjoy your podcasts so others can discover it. It matters to us, and so do you. Thank you- Nina

Elevated Salon Prices Require Elevated Salon Experiences

In this episode, Nina dives deeper into a recent Reel they shared on the connection between your salon brand, your salon experiences, and your salon prices. When your prices are aligned with the experience you deliver, and you’re attracting salon clients who see value in the experience for the price, you are good. When your salon prices are out of alignment with the experience you deliver, that’s where you may struggle. We also talk about the importance of context when absorbing content on the socials about your salon pricing. The Reel mentioned in this episode can be found here. You can learn more about the Creating Your Awesome Brand course here, find us on the socials here and here. Thank you so much for listening! 

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Your experience matters. We would be so grateful if you shared your experience with our podcast by leaving a review wherever you enjoy your podcasts so others can discover it. It matters to us, and so do you. Thank you- Nina

Salon Owner Insights: Kristen Peckich of La Pomponnee Salon

In this episode, Nina sits down with Kristen Peckich, the owner of La Pomponnee Salon in Pittsburgh Pennsylvania. We discuss Kristen’s 32 years as the owner and leader of an employment-based salon, her unusually low turnover of team members and clients, her salon leadership philosophy, lessons learned, and transitioning from working behind the chair into a full-time leadership position. We also talk about Kristen’s most impactful marketing strategies focusing on client care and how Kristen practices self-care while serving others. Thank you Kristen for being an inspiration to our industry and for being our guest on the pod. You can find La Pomponnee on the socials @lapomponnee Thank you for listening!


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Your experience matters. We would be so grateful if you shared your experience with our podcast by leaving a review wherever you enjoy your podcasts so others can discover it. It matters to us, and so do you. Thank you- Nina