In this episode, Nina proclaims 2024 to be the year of perspective for the salon industry. One viral TiKTok or some comments from random strangers on the Internet is not fact, or truth. The algorithms are designed to feed off our enragement and discourse. Because of that, we are collectively losing perspective around how different salon businesses and models work, how salons make decisions aligned with their brands, and how salons grow. Whether it be overcorrecting and confusing healthy boundaries and walls, connecting the prices you charge and client feedback with your personal worth, tossing out the fundamentals of client retention and happiness, deciding salon business ownership wasn’t for you, having the best year ever, or the worst, we talk about it all to help you regain and retain perspective to have a more awesome, authentic and aligned with your brand year. You can find Passion Squared on the socials here and here. You can learn more about Creating Your Awesome Salon Brand here. Thank you so much for listening. Cheering you on, every day, always!
Your experience matters. We would be so grateful if you shared your experience with our podcast by leaving a review wherever you enjoy your podcasts. It matters to us, and so do you. Thank you- Nina
In this special episode of the pod, Nina is joined by author, writer, storyteller, content creator, and small business owner Roxan McDonald. Roxan shares her story of how she became a writer and storyteller, her viral rise on TikTok, not being nice, where gratitude fits in her recovery and life, moving to a new country and we dive into Roxan’s latest creation, the Spiritual AF Activity Book and Journal. You can find Roxan on the socials here and her new book here. You can find Passion Squared on the socials here and on the web here. Thank you so much for listening!
Your experience matters. We would be so grateful if you shared your experience with our podcast by leaving a review wherever you enjoy your podcasts. It matters to us, and so do you. Thank you- Nina
In this episode, Nina responds to a question from Evan Joseph about dealing with a salon client who is being unreasonable and combative. There are several things to consider when deciding how to handle upset or angry salon clients; your business Agreements, your brand, lifetime client value, and the outcome you seek. Having healthy boundaries is essential in business, and Nina shares a few different ways to respond to these situations in a healthy way along with an example from My AwesomeAF Healthy Boundary Handbook which has several conversation frameworks like this to help you navigate the most common issues that arise. You can find Nina on the socials here and here, and on the web here. You can get a copy of My AwesomeAF Healthy Boundary Handbook here. Thank you so much for listening. And thank you @evanjosephcurls for inspiring this episode.
Your experience matters. We would be so grateful if you shared your experience with our podcast by leaving a review wherever you enjoy your podcasts. It matters to us, and so do you. Thank you- Nina
In this episode, Nina talks about the true purpose of providing home care solutions for your clients and some of the false narratives being shared in the professional salon industry. The truth is, your client’s happiness matters not just on the day of their salon visit, but also, all the days in between. The purpose of offering home care is not about money or profits, it is one of the results, however, not the most important result, which is client happiness and convenience. Nina also breaks down the simple math of professional home care, dispelling a narrative about it not having any profit. These narratives, which lack significant context, cause harm and create confusion. It doesn’t have to be that way. Together, we can change the narrative, which allows you to make more aligned decisions for your business and brand. Thank you so much for listening. You can find Passion Squared on the web here and on the socials here and here.
Your experience matters. We would be so grateful if you shared your experience with our podcast by leaving a review wherever you enjoy your podcasts. It matters to us, and so do you. Thank you- Nina
In this episode, Nina shares some simple, high-impact ways to show clients you care, build trust, and create more value for them. These simple actions, which have nothing to do with social media or algorithms, can help you retain awesome clients, and help you generate more revenue in the process. Also in this episode, Nina shares the real reason behind their obsession with squirrels, birds, and trees which is a story of hope and healing. You can find Nina and Passion Squared on the web here and on the socials here and here. Thank you for listening!
Your experience matters. We would be so grateful if you shared your experience with our podcast by leaving a review wherever you enjoy your podcasts. It matters to us, and so do you. Thank you- Nina
